Every business needs marketing to develop. There are many platform to market you business. Here we will talk about digital platform only, specially about Facebook.
If you want to promote your business on Facebook.
First step, you need to create a Facebook page then start posting important contents about your business. You need images to post for Cover Image, Profile Image, Posts Image.
But this is not enough to promote your business on Facebook. You should start some paid promotion such as Single Image Ads, Carousel Ads, Video Ads, Video Slideshow Ads, Canvas and Events.
First we will talk about Single Image Ads. Here I will describe ad image size, image display size, objectives, aspect ratio, text limit, headline limit and description.
Single Image Ads Size
| Facebook Desktop News Feed Ad Size Media: image Width: 1200 Height: 628 Image Displays As 470 x 246 Objectives: clicks to website, website conversions, local awareness, event responses, offer claims, lead generation Aspect Ratio 1.9:1 Text: 90 Headline: 25 Description: 200 |
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| Facebook Right Column Ad Size / Facebook Right Side Ad Size Media: image Width: 1200 Height: 628 Image Displays As 254 x 133 Objectives: clicks to website, website conversions, local awareness, event responses, offer claims, lead generation Aspect Ratio 1.9:1 Text: 90 Headline: 25 Description: n/a |
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Facebook Mobile News Feed Ad Size Media: image Width: 1200 Height: 628 Image Displays As 560 x 292 Objectives: clicks to website, website conversions, local awareness, event responses, offer claims, lead generation Aspect Ratio 1.9:1 Text: 90 Headline: 25 Description: 200 |
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